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SEO & Lead Generation for Service Businesses

Digital Marketing & Local SEO for Service Businesses | Get Found.
Get Leads.
Grow Your Business.

We help contractors, trades, and home service businesses generate predictable leads with "big agency" expertise and solo-partner accountability.

+1,024% traffic +417% leads Read the case study →

Trusted by service businesses across Rhode Island

No Long-Term Contracts Clear Scope Built for Your Business

Growth Partner for Service Businesses

Why Agencies Don't Work for Local Service Businesses

Agency models are built for scale, not for operators. We build strategy, systems, and presence that produce leads — not just activity.

What they provide

  • Ad spend without clear attribution
  • Reports that don't explain why calls are inconsistent
  • An account manager juggling dozens of clients
  • A system you don't own and can't control

What you get with 86

  • Clear attribution — you know exactly where leads come from
  • An owned foundation — your digital system is yours to keep
  • Simple operations — no proprietary platforms or vendor lock-in
  • Predictable growth — built on system discipline, not guesswork

Not an Agency. Not a Freelancer. A Growth Partner.

Agencies

Sell complexity. Bloated retainers, layers of people, reports that don't move the needle.

Freelancers

Sell tasks. They execute what you tell them, but nobody's steering the ship.

Eighty Six

Builds systems. One strategist. Proven frameworks. Clear outcomes tied to revenue.

About Eighty Six Strategies

Results, Not Reports

Small businesses pay too much for agencies that overcomplicate everything or get too little from freelancers who disappear. We fix that — clean websites, strong local SEO, and lead-capture systems built around how real businesses operate.

Why This Exists

After a decade advising Fortune 500 companies on strategy and data analysis, I wanted to apply that skill set to the people I actually believe in. It started with a friend's flooring business — I took him from buried on page two of Google to the #1 result in his market.

Founder-Led. No Handoffs.

Every engagement is operator to operator. The same discipline that uncovered millions in hidden costs for enterprise clients is what I bring to your market — dissecting competitors, identifying keyword gaps, and building strategies based on what the data says.

See the Results

How We're Different

Most agencies guess. We analyze. Before we build anything, we run a competitive analysis of your market at Fortune 500 depth. Everything we build, you own. Every dollar traces to an outcome.

Our Philosophy

Websites without SEO depreciate. Traffic without conversion is wasted spend. We fix what matters first, then optimize what drives revenue.

Strategy, Systems, and Execution

Everything connects to one goal: more qualified leads walking through your door.

Growth Strategy & Consulting

A clear plan for growing your business — not just random marketing tasks. We figure out where you stand, where the opportunities are, and what to do first.

SEO & Getting Found on Google

Show up when people search for services like yours. We focus on the searches that actually turn into jobs — not vanity traffic.

Websites That Generate Leads

Fast, mobile-friendly sites built to turn visitors into phone calls. Set up to rank on Google from day one.

Lead Systems & Automation

Capture, qualify, and follow up on every lead automatically. No more missed calls or forgotten quotes.

Built for People Who Do the Work

Contractors. Trades. Home services. Independent professionals. If you run a service business and your growth depends on the phone ringing, we built our frameworks for you. Not startups chasing trends. Not brands chasing awareness. Businesses that need revenue.

Positioning strategy for local markets

SEO that targets buyers, not browsers

Systems that turn leads into booked jobs

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Serious about growth? Let's talk.

One conversation. No pitch deck. Just an honest look at what's working and what's not.

Book a Strategy Call